A recipe for success: creating smarter solutions with ISV partnerships

Partnering is a great way to expand your offerings and extend your reach, but there’s even more power in working together.

To Build Your Business, Compete with Compliance

What’s compliance got to do with building your cloud-services business? A lot.

A recipe for global success: ISV and channel-based MSP partners

At MPN, we know very well that finding the right type of partnerships is key to finding success in today’s incredibly competitive market. Some partner combinations meld together wonderfully to create truly satisfying success...

Beyond a service model: becoming an innovator

The business world is evolving at an exponential rate—and more than ever, Microsoft Partners are leading the charge. A recent trend is that many Microsoft Partners are moving away from traditional consulting and software reselling...

Five ways to start modernizing sales and marketing

Having been in marketing for 17 years, I can attest to the traditional divide between sales and marketing. In the early days of my career, I spent plenty of time trying to get sales to follow up on the leads generated at tradeshows and events and through marketing campaigns I had driven

Beginning the P2P Journey Experience

Altec is a Gold Dynamics partner that offers mid-market enterprise document-management and workflow solutions, and we were recently introduced to the P2P Maturity Model and the opportunity to engage in a “P2P Journey Experience.

Five ways to diversify your company

Success in business is often tied to the ability to see an opportunity others have overlooked. What is diversity about? It’s about meeting the needs of our changing customers in a changing world.

Four steps to establishing your business in a vertical

It is crucial for partners to think through ways to specialize and differentiate their business in order to protect their price points and margins.

Three reasons and three ways to differentiate your cloud business

It’s a jungle out there—competition in the cloud is growing by the day. Is your business ready to keep up?