By Jason MacEntee, Founder and Lead Consultant Digital Mettle, LLC on September 1, 2015
I was just at WPC, and I heard over and over again the same challenge from software developers: customers request new features that will benefit only a few users, but fulfilling those requests means ditching their roadmap and spending less time on features with wider appeal. Can you, as a software developer, do both? Believe it or not, there is a solution that allows you to fulfill customer requests and stick to your roadmap. What are the options you have
Happy customer, sad roadmap
Customers of software companies aren’t generally concerned about your roadmap. If there’s a feature “missing” (from their perspective), they want it now. And to add to the challenge, customers frequently expect their feature to be added for free. With limited development resources, you’re left bumping critical (profitable!) roadmap features in favor of short-term customer good-will. Read the full blog.
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